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FAQ

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  • Are forms views tracked even if the visitor does not submit the form?
  • Can I add a contact to a sent campaign?
  • Can I export statistics for all campaigns in a Report Group?
  • Can I find delivery and tracking reports for weekly insight mailings sent from my account?
  • Can I get automatic email campaign tracking reports sent to me?
  • Can I see individual campaign reporting even if my campaign is part of a report group or automation?
  • Definitions of common statistics found in the Account Overview Report
  • Definitions of common statistics reported in Tracking Statistics
  • How are best and worst days for email marketing identified?
  • How are forwards tracked?
  • How are opens tracked?
  • How are out of office messages handled?
  • How is Bounce Rate calculated?
  • How is purchase rate calculated?
  • How is the click % calculated in the Link Performance report?
  • How is the Click to Open Rate calculated?
  • How is the Clickthrough Rate calculated?
  • How is the Unsubscribe Rate calculated in Tracking Statistics?
  • How long will clickstream activity be attributed to a specific email?
  • I saw a strange link in my tracking reports, what does it mean?
  • In a sent email campaign report I see some of the contacts listed as "Active Recipients". What does this mean?
  • In a sent email report I see some of the contacts listed as "Retry Recipients". What does this mean?
  • Is it possible to have purchases attributed to specific campaigns?
  • Is there a delay in reporting purchases?
  • Is there a report that shows click activity by date and time for a specific campaign?
  • Is there a report that shows which clients are used for opening emails over a specified time?
  • What are Strategic & Executive Insights?
  • What are the definitions of the terms I see in campaign reports?
  • What does 'unknown' platform mean?
  • What does the status "expired" for an email recipient mean?
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