This articles outlines the new features, functionality and enhancements included in our June product release. Updates include the following topics:
- Landing page improvements
- New options for Lead Scoring
- Report updates
Upload your own HTML
You can now create a landing page in your account by uploading HTML created in an external HTML designer.
You can now create landing page templates to help you get started when creating additional landing pages. Having a baseline template saves you time and allows you to easily stay on brand when designing new landing pages. You can choose to save your templates to the current account, or to your Templates account to enable consistency across accounts.
You can now increase a contact's lead score based on them submitting a specific form or them clicking on a particular link. As an example, you might want to increase a lead score for a form submission that gives you more data to work with, or from a contact clicking on a few of your event webpages.
In the Link Performance report we have made it easier for you to track how all of your links are performing across any type of content you have. You can now see how each of your links are performing overall as well as seeing the statistics broken down by emails, forms, and landing pages. The Link Performance report now gives you one place to track how effective your links are doing across all types of content.