The "Exclude based on segments" function is used when you don't want a campaign to go to contacts that belong in a specific segment or category.
- In step 3 of the campaign creation process, locate "Exclude based on segments" and click "Choose Segment".
- It will open this pop-up where you can select a category and move it to the Selected Groups section.
- Click OK
You will now see the segment(s) chosen to be excluded: