There may be instances in an automation (a.k.a. drip campaign) where you want to evaluate multiple pieces of data at a time (ie. make sure the subscriber meets more than one qualification before receiving the next email). Our Flag Event step will allow you to do just that - whether you're looking for multiple URLs clicked, or looking for multiple values stored for your contacts going through the automation.
If your automation requires that your recipients to take multiple actions, you can evaluate this using just one Flag Event or Wait for Event.
- Add a Flag Event step to your automation
- Select an Action like Evaluate Contact Data. Fill in the clause to your specifications (in the example below, we use Lead Status is not equal to Disqualified)
- Add another condition using "Add Condition" or add another group using "Add New Group". This functionality is the same as creating a Segment in our Segment builder.