You can apply tags to your contact records to help you sort them into mailing lists. An individual contact may have an unlimited number of tags applied—allowing your email subscribers to be grouped in various ways that make sense to you.
When you send an email, you choose one or more tags to identify the target audience to receive it.
How do contacts get tagged?
There are several ways that contacts can be tagged, including:
- Imported files—Tags can be created or existing tags can be applied to data file imports whether it's a manual upload of a CSV or an automated upload of data via FTP or API.
- Forms—Your preference center and subscribe forms can include tags that your subscribers manage themselves.
- Edit Contact—When editing an individual contact in your account you can add or remove tags.
Check out these other resources to continue learning.