While we cannot offer formal legal advice, below are a few tips and notes you may find helpful; we've also attached a more detailed report for reference if you want to dig deeper.
- Make sure you have clear, explicit consent (opt-in) from your email recipients as defined under the law. If you do not, this is something to work towards. (And we could discuss options for a formal opt-in campaign if this is of interest)
- EmailKarma's collection of articles on CASL is a great resource. The author (Matt Vernhout) is one of the leading voices in what CASL means to senders and was instrumental in helping get the law through Parliament: http://emailkarma.net/category/anti-spam-2/billc28/#axzz2zFNiXE40
- Your legal counsel should be able to help guide you in compliance
If you do not have a current legal partner, here are a few you might consider
Shaun Brown(Shaun has put on several webinars and public speaking engagements on the topic)nNovation LLP
World Exchange Plaza
45 O'Connor Street, Suite 1150
Ottowa, Ontario K1P 1A4
Alerding Castor Hewitt
47 S. Pennsylvania St.
Indianapolis, IN 46204
Click here to download PDF.