After a re-engagement attempt is made, what should I do if the subscriber remains disengaged?

DESCRIPTION

You've completed a re-engagement campaign to identify inactive subscribers.  What's next?


RESOLUTION

Subscribers that did not engage should be removed from your regularly used segments by changing a demographic field, creating a specific category for disengaged subscribers, or change their status within the system to held (or expired) so they are never mailed to again.

When you get to this step of the process, please give your Client Success team member or support a call and they will be able to walk you through this last step.